Our Place is a direct-to-consumer kitchenware brand built on the idea that cookware should do more, take up less space, and celebrate food cultures of those using it. The kitchenware market is a massive $20 billion market and has seen little of the innovation that has touched other consumer segments.
Their hero product, the Always Pan, replaces eight conventional pieces of cookware in one beautifully crafted pan, designed to go from breakfast to dinner and stovetop to oven.
The company was co-founded by Amir Tehrani and Shiza Shahid. Tehrani brought a lifelong background in the kitchenware industry, while Shahid, co-founder of the Malala Fund, brought a mission-driven vision for a brand that celebrates diverse food traditions.
We knew we had to back Amir and Shiza because they are passionate, repeat founders who are shaking up the industry by creating a brand that celebrates disparate cultures and their cuisines.
BrandProject participated in Our Place’s Series A in 2020.